Tue, May 25 | Our Happy Place / Thalwil

Small Biz: Create your Newsletter

Mastermind workshop with Chiara Capuzzo from Chiara Studio
Small Biz: Create your Newsletter

Time & Location

May 25, 9:00 AM – 12:00 PM
Our Happy Place / Thalwil, Gotthardstrasse 34, 8800 Thalwil, Switzerland

About the Event

You want to communicate better with your audience, perhaps in a personal and intimate way. You are thinking that the newsletter could be just what you need. You just don't know what you could write in it: do I send posts? Do I write letters? Do I send inspirational links?

 And then, when all seems ready, you ask yourself: do I really send it? I've only got 10 subscribers - is it worth it?

What will you do

During these three hours together, Chiara will explain the basics of the newsletter: what it is, why it is useful, what you need to start with and which tool to use.

 Then we will focus on some batch work together where we will get our hands dirty with digital ink: we will be working in groups and with different email templates and welcome series. We will think about formats and headings, your tone of voice and see why you need a sustainable editorial plan.

What will you bring home

A method to create great content for your newsletter that speaks to the right people.

Who this workshop is for

The course is designed for freelancers, artisans, professionals, small companies, content managers who want to start getting to grips with the world of newsletters to write interesting and valuable content to the right people, making the most of all the tools available.

This workshop is an in-person event at Our Happy Place in Thalwil. Maximum participants is 12 (minimum of 6).

Price

CHF 80.-

Covid measures: masks mandatory, hand sanitizer/hand washing facilities available, airing of rooms, social distancing.

Chiara Capuzzo - chiarastudio.com

Chiara helps small business owners to find their voice and a sustainable rhythm when it comes to communicating online. She teaches how to find a formula that creates trust and interest in your clients and attracts them towards you and your business door. If you are committed to learning how to grow your clientele by using email marketing, I cannot wait to show you how.

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